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Tomboy: A Zine for tomboyx

FASM 430: Professional Portfolio Practices

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For my senior capstone project, I wanted to create something deeply personal and meaningful, so I chose to spotlight TomboyX—a brand that has had a profound impact on my life. As a more masculine-presenting lesbian, I’ve always struggled to find underwear and bras that make me feel comfortable in my own skin. Discovering TomboyX felt like a breath of fresh air—a sigh of relief that finally, there was a brand that understood and celebrated people like me.

 

With this project, I aimed to contribute my creativity and passion for fashion, design, and queer ideas to a brand that resonates so deeply with me. I chose to create a zine because zines have a rich history within the LGBTQ+ community as a means of sharing news, ideas, and stories that bring us closer together. It felt fitting to use this medium to connect with others who share my experience.

 

Through my research, I found that despite living in a digital age, many people are experiencing digital fatigue and are yearning for tactile experiences again. That insight inspired me to design a physical, printed zine for TomboyX—something that could be released quarterly. This zine would allow customers to feel closer to the brand, especially since TomboyX doesn’t have brick-and-mortar stores. Beyond that, it serves as an accessible entry point to the brand for those who may not be able to purchase items right away but want to engage with its values and story.

 

To me, TomboyX is more than just a brand—it’s a way to feel seen, heard, and celebrated by my community. This zine pushes that idea further, acting as a tangible representation of the connection and inclusivity that TomboyX embodies. Through this project, I hoped to not only showcase my skills but also to amplify the impact of a brand that has meant so much to me and so many others. 

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Take a closer look inside...

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